Rhus Midoria

Rhus Midoria is an artisanal organic perfumery workshop based in Dnipro, Ukraine. The name is borrowed from the plant world: “Rhus” is the botanical genus of sumac, while “Midoria” evokes green and sap.

The brand made its name internationally through selective distribution (a 5-star-rated Etsy shop, European niche perfumeries) and a radical stance: no synthetic molecules in its compositions.

Natural commitment — Rhus Midoria stands for 100% natural, organic, non-toxic perfumery: pure essential oils, macerated plant oils, ultra-pure natural alcohol. No synthetic fixatives. Longevity: 7 to 29 hours on the skin depending on the composition.

The range — Arnicia (warm fruity floral), Sepia (unisex gourmand oriental), Nuxomica, as well as Lucera, Magnesia, Lycopodium, Albian, Calcarea, Rhus. Reference size: 15 ml extrait de parfum. Discovery sets of 5 samples from around €20.

The story of Rhus Midoria

Rhus Midoria is an artisanal organic perfumery based in Dnipro, Ukraine. The brand’s name is taken from the plant world: ‘Rhus’ refers to sumac (a botanical genus), whilst the suffix ‘Midoria’ evokes the colour green, sap and living nature. It says it all.

The brand has made a name for itself internationally thanks to its alternative distribution channels (a 5-star-rated Etsy shop and selective European distribution via specialist perfumeries) and a radical commitment: no synthetic molecules in its formulations.

Philosophy & commitment to nature

Rhus Midoria prides itself on offering 100% natural, organic and non-toxic fragrances. The formulations are based solely on:

• pure essential oils (high-quality, traceable ingredients),
• macerated vegetable oils,
• ultra-pure natural alcohol.

No synthetic fixatives, no phthalates, no synthetic molecules. How long does it last? Between 7 and 29 hours on the skin, depending on the composition — a compelling argument for a completely natural fragrance range, at a time when conventional wisdom suggests that natural fragrances do not last. The brand proves the opposite in practice.

The range

The ‘Rhus Midoria’ range is organised around fragrances with Latin names inspired by botany and pharmacopoeia:

• Arnicia — pomegranate, red mandarin / magnolia, lotus, peony / amber, musk, mahogany (warm, fruity floral)
• Sepia — dried fruits, tonka bean, cocoa, vanilla, tobacco (unisex oriental gourmand)
• Nuxomica —extrait de parfum, 15 ml, a mysterious fragrance
• Lucera, Magnesia, Lycopodium, Albian, Calcarea, Rhus — the brand’s other compositions

Standard size: 15 ml ‘extrait de parfum’. Discovery sets containing 5 samples (floral & woody, floral & fruity, etc.) allow you to explore the range from around €20.

Key figures & length of service

• Origin: Dnipro, Ukraine
• Approach: artisanal organic perfumery, 100% natural
• Composition: essential oils + vegetable oils + natural alcohol
• Longevity: 7 to 29 hours depending on the composition
• Size: extrait de parfum 15 ml
• Distribution: Europe, selective distribution through niche perfumeries